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New York: Monday, July 15, 2024
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Science & Tech: Why Deepfakes And Ai Trust Issues Impact

SCIENCE & TECH: Why deepfakes and AI trust issues impact businesses

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From the now-infamous Mother’s Day photo from Kensington Palace to faked audio of Tom Cruise disparaging the Olympic Committee, AI-generated content has made headlines recently for all the wrong reasons. These instances are sparking widespread controversy and paranoia, leaving people questioning the authenticity and origin of content they see online.

It’s impacting every corner of society, not only public figures and everyday internet users, but also the world’s largest companies. Chase Bank, for instance, reported being fooled by a deepfake during an internal experiment. Meanwhile, a report revealed that in just one year, deepfake incidents skyrocketed in the fintech sector by 700%.



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