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U.S. consumer spending on Easter is expected to rise to a record $24.9 billion in 2026, a 5.5% increase from a year earlier, industry body National Retail Federation said on Tuesday, signaling robust demand amid economic uncertainty.
* The expected spending would surpass the previous high of $24 billion in 2023.
* On a per-person basis, U.S. shoppers would budget a record $195.59 this Easter, up from the previous record of $192.01 in 2023, NRF predicted.
* “While economic uncertainty remains on the minds of many, consumers are still focused on holiday celebrations like Easter,” NRF Chief Economist Mark Mathews said.
* NRF said candy is the leading shopping category for Easter this year, with 92% of consumers planning to purchase sweets.
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Author: Dillon B
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