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Costco is under fire after its board of directors recommended rejecting a shareholder proposal to investigate the financial risks of diversity, equity, and inclusion (DEI) initiatives. Critics have called for a boycott, accusing the company of dismissing valid concerns.
Costco is attempting to conceal that they support DEI and the woke agenda.
As members we will boycott them and CANCEL THE RENEWAL. pic.twitter.com/vJTPhDZ7t6— Rigo Aragon (@aragon_rigo) December 31, 2024
The proposal, submitted by a conservative think tank, sought an analysis of the costs associated with DEI programs. Costco’s board countered that such a report would not yield meaningful insights. Instead, the board praised its DEI efforts, emphasizing the value of a diverse workforce in enhancing customer satisfaction and creativity.
@costco Get rid of DEI now !!!!!
Would a boycott get your attention?— Getz Whisperer (@birdieboy11) December 31, 2024
Opponents of the board’s stance argue that DEI policies undermine meritocracy and exacerbate societal divisions. Calls for a boycott have gained traction on social media, with one commenter urging, “Time to prioritize merit, not identity.”
Costco Wholesale Corporation is standing by its DEI policies, despite a shareholder proposal that urges the board to reconsider them. pic.twitter.com/Jfr4buQyF0
— The Dallas Express News (@DallasExpress) December 31, 2024
Supporters of the proposal say transparency is essential to ensure DEI initiatives are not creating financial liabilities. Meanwhile, Costco has defended its approach, stating that representation in its workforce reflects customer values.
Costco (@Costco / @Costco_Insider) discriminates against white people. ALL workplace discrimination is illegal and wrong! #BoycottCostco #Costco
Costco defends DEI program as other major retailers drop controversial diversity pushhttps://t.co/pU1FwWXuwu— Syn City Garbage #MAGA (@SynCityInvestor) December 31, 2024
The controversy underscores the tension between corporate DEI efforts and public skepticism about their effectiveness and impact.
Boycott @Costco – the DEI Woke Company#Costco https://t.co/YWOp83iReX
— Lightn Rod (@RodLightn) December 31, 2024
‘Boycott Costco’ Movement Erupts After Board’s ‘Divisive’ DEI Move | Truth Press https://t.co/FC4aSVEnNF
— Christy (@Christy56074523) December 31, 2024
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